Fast-growing beauty brand recognized for trend-driven product launches, strong social-commerce presence, and creator-led digital growth. Through makeup, skincare, haircare, and beauty tools, SHEGLAM has built a highly engaged global beauty community driven by innovation, accessibility, and online culture.

SHEGLAM is a global-scale, Asian-born beauty brand with over 16 million social followers and a presence in 150 countries. Driven by R&D innovation and real consumer insight, it translates global beauty trends into accessible products designed to inspire personal expression and confidence. Built on TikTok, Instagram and YouTube, the brand puts quality first: its products comply with FDA requirements, EU Regulation (EC) 1223/2009 and global cosmetics safety standards, and each one goes through a 5-stage development lifecycle, from Exploration to Post-Launch, backed by 12 quality processes and over 50 specific tests. With strong sell-out data across multiple European markets alongside retailer partners, SHEGLAM now arrives in Italy with 3A Solutions.